Custom publishing and content marketing provide effective tools for organizations that have clear business objectives. Almost any message travels further, transported by high quality editorial direction, supported by great writing, production and engaging visuals. Whether it’s a profile interview, insight into a product or project in action, or a debate around a hot industry topic, our content marketers provide thorough, engaging communication.
Report to your members, providing a combination of fresh and evergreen content that encourages members to share and “save this for later.” Communicate the value of membership and reach stakeholders in industry and government.
Use our custom publishing and content marketing as advocacy tools to report to supporters and donors, helping create the foundation’s community. Foundation magazines and related products have unrivalled capacity to shape opinion and spur action. Bonus video and podcast content for websites and purpose-built apps reach a wider audience.
You can use print magazines to foster the connection between the alumni and the institution, and among alumni. These publications rely on a strong social media drip of excellent content, reacquainting alumni and introducing them to each other, deepening the education and strengthening the institution.
Aspire was produced for MacEwan University’s faculty of business. It highlighted the cutting-edge theoretical and practical excellence at MacEwan, celebrating student, faculty and staff success on the local, national and international business stage.
You, your advertisers and your sponsors know that great content turns a program into a keepsake. A glossy that celebrates a milestone heralds success, deepens pride and becomes a treasure for readers to keep and share. Bonus video and podcast content for websites and purpose-built apps deepen the experience and bring it to life.
Businesses use custom video and print content to motivate customer behaviour, drive home messages, celebrate milestones and engage staff, community and stakeholders.